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Product Marketing Enablement Manager, EMEA – Enterprise MarTech Analytics

Hiring Product Marketing Enablement Manager, EMEA, UK-based

 

Summary:

 

A fantastic UK-based opportunity to join the Marketing Software division (150 employees) of a major US headquartered, Global MarTech Analytics business.    The opportunity is to join business as the lead EMEA Product Marketing Enablement Executive.  You will be working closely with the US and EMEA teams.

 

The company provides a big-ticket, market-leading Marketing Analytics SaaS Platform which is targeted into the office of the Chief Marketing Officer (CMO).   

 

Numerous impressive Big Famous Brand name customers  have already been closed in highly consumer related verticals such as Retail, Travel, Fashion, Financial Services, Telco, Media, Entertainment,  CPG, Automotive, Pharma and others.   The company has recently been acquired meaning there are multiple new opportunities to source new clients through the parent firm.

 

 

The Solution:

 

The Marketing Analytics SaaS Platform offers a range of benefits including:

 

  • Enables Marketers to optimise their marketing spend, whilst enhancing data-driven decision-marking within the company
  • Improve decision-making and ROI for marketing
  • Connects Marketing to ROI, resulting in higher growth and better performance
  • Marketing Measurement & Data-driven Analytics which increase the return on Marketing investment
  • Enhanced clarity and transparency for better Media Investment decisions
  • Insights and Predictive Recommendations from planning and allocation, down to campaign-level 

 

The Role includes:

 

  • Extremely hands-on role creating and executing the Product Marketing content for EMEA
  • UK-based, able to meet with colleagues in London when required
  • Reports into the company’s Head of Product (based USA, East-coast)
  • Work closely with peers including a pan-European team of around 30 (20 in UK, 10 Europe) 
  • Create and own the international positioning and sales go-to-market across EMEA
  • Creating marketing and sales enablement assets, pitch decks, promotional collateral, sales enablement material and competitive positioning
  • Sales tools, collateral, references for the Sales team
  • Craft high-impact marketing and sales enablement assets, including 
  • Establish a strong understand of the competitive landscape in the Marketing Analytics space
  • Convert Marketing messages from USA into the European and UK market

 

Experience required:

 

  • UK-based
  • Extremely hands-on Product Marketing Enablement profile
  • Experience working in B2B SaaS environments
  • 5+ years of relevant product marketing and sales enablement experience
  • Experience developing high-impact collateral, product positioning, messaging, and content marketing assets
  • Ideally has an understanding of Marketing or Analytics  technology that may include: Marketing Analytics / Automation, Marketing Platforms, Business / Web Analytics, Data Management, Insights, Customer Experience,  Media Planning and similar

 

 

Contact Ben Watkins of Intrinsic Search bew@intrinsicsearch.com

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